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Position Details: Head of Practice, Marketing Analytics

Location: Santa Clara, CA
Openings: 1

Description:

Client Interactive is looking for a proven thought leader in marketing analytics to drive the strategy and engage CMOs

Responsibilities:  

Develop new offerings and strategy around Marketing Analytics services.
Enable the sales team to sell Marketing Analytics services.
Define, Lead and support Execution of Marketing Analytics engagements. Enable project delivery teams with building strong capability in Marketing Analytics services.
Provide Thought Leadership to our customers in new-age marketing solutions.
Be a trusted advisor to marketing, product and brand teams for Marketing Analytics solutions
Enable the global sales team with strategy and collateral to sell Marketing Analytics services.
Help grow a team with strong competency and capabilities to service customers in this domain.
Establish relationship with industry leading product and platform vendors in Marketing Analytics space.
Analyze industry trends, competitive threats, expansion opportunities and internal performance.
Publish whitepapers, point of views, speak at industry events and promote the Client Interactive brand in Marketing Analytics through thought leadership.
Partner and co-innovate with our customers starting at the idea stage with Marketing Analytics experiences and then connecting our customer’s brands to their customers, employees, and partners.
Drive innovation in Marketing Analytics both within the unit and with customers

Qualifications: 
Bachelors degree in a related field
At least 10 years of relevant experience
Must have delivered keynotes to CMO audience
Published articles/blogs in Marketing Analytics

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