Position Details: Director - CPG Strategy & Activation Practice

Description:

Role: Director – CPG Strategy & Activation Practice

Location: Any US location - but prefer Atlanta, GA. Candidate must be willing to travel

Job Description:

• Lead strategy and transformation programs across commerce, CX, and growth.

• Advise client executives on growth levers: RGM, retail media, loyalty, D2C.

• Shape, pitch, and win proposals — accountable for sales and margin.

• Design and oversee Target Operating Models that align strategy, people, process and tech.

• Translate AI into CPG-specific use cases (personalization, trade optimization, forecasting).

• Codify and productize playbooks and accelerators.

• Mentor and coach managers and consultants.

Qualifications:

• 15+ years professional experience, 8+ in management consulting.

• Deep CPG expertise.

• Proven record of selling and delivering $5M+ engagements.

• AI fluency beyond tools.

• Familiarity with MarTech/commerce platforms.

• Experience in Target Operating Model design, process architecture, etc. within consulting.

• MBA preferred.

• Willingness to travel 50–75%.

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